In today's video, I'm thrilled to share with you a step-by-step guide on "How To Install Facebook Standard Events."

If you've ever wondered how to track and measure your website's performance accurately, Facebook Standard Events are the answer.

These powerful tools allow you to gather valuable data and insights, helping you optimize your marketing efforts and drive better results.

In this video, I'll walk you through the installation process of Facebook Standard Events in a clear and concise manner.

Whether you're a beginner or an experienced marketer, you'll find this tutorial easy to follow, enabling you to implement standard events on your website seamlessly.

So, grab your notepad, get ready to dive in, and let's demystify the process of installing Facebook Standard Events together.

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Let's have some fun and review some bad Facebook Ads! Not only are these reaction videos fun to do, they're also educational because they teach you how to avoid the same mistakes.

If you want to check out my last reaction video, you can find it here: https://www.youtube.com/watch?v=-Y4urJzwgmU&t 

Facebook has slowly been rolling out a new interface for the Facebook Ad objectives, and for a lot of people who were not expecting it, it can be very confusing.

But in reality, this new interface has several advantages and I break them down in this video here. Let me know if you have any questions!

Part 1 - When To Use Reach: https://www.youtube.com/watch?v=LaZC9W1rzVs&t=1s 

Part 2 - When To Use Traffic: https://www.youtube.com/watch?v=qd2_baLHIlc 

Part 3: When To Use Engagement & Video Views: https://www.youtube.com/watch?v=U5LgJ8-QeQI&t 

In part 3 of my video series focusing on demystifying the Facebook Ad objectives, I'm actually covering two!

That's because both Engagement and Video Views can be used for many of the same purposes. But there are also occasions where one is definitely better than the other,

In this video, I go over both senarios. Check it out and let me know what you think!

Part 1 of the video series, When To Use Reach: https://www.youtube.com/watch?v=LaZC9W1rzVs 

Part 2 of the video series, When To Use Traffic: https://www.youtube.com/watch?v=qd2_baLHIlc 

In Part 2 of my video series focusing on demystifying the Facebook Ad objectives, I go over the Traffic objective.

This is a great objective to add to your arsenal if you haven't already. But it can also kill your results if you're not using it in the right way.

In this video, I go over both scenarios, plus address some of the small nuances with the Traffic Objective. Check it out and let me know what you think!

Part 1 of the video series, When To Use Reach: https://www.youtube.com/watch?v=LaZC9W1rzVs 

CPMs on Facebook quite literally make or break your campaign. But how do you know if you're paying more than you should?

In this video, I demonstrate what I look to do for CPM research.

What is cpm on Facebook?: https://youtu.be/Nsg9UujSQLw 

How to lower your Facebook CPM: https://youtu.be/ksiwOKnTc-0 

Join the Ads Amplifier: https://www.alvaroberrios.com/ads-amplifier-sales-page 

In this FINAL part of my 4 part video series on how to run Facebook Ads in 2022, I go over how you need to get more out of the traffic you're already getting.

To get more from your Facebook Ads...you have to think beyond Facebook Ads.

I know, sounds weird, right? But once you watch this video you'll have a firm understanding of what I mean and what action steps you need to take.

How To Run Facebook Ads Part 1: https://www.youtube.com/watch?v=o7rbvOKjLTI&t 

How To Run Facebook Ads Part 2: https://www.youtube.com/watch? v=PsWOT0Erb08&t 

How To Run Facebook Ads Part 3: https://www.youtube.com/watch?v=fK4uv78KTHE 

Slow loading pages are killing your results: https://www.youtube.com/watch?v=o4wEQ8Bn0NI&t 

In part 3 of this video series on How to Run Facebook Ads in 2022, I talk about the need to have superior messaging in your ads. This is where you actually need to be spending more time than any other part of your campaign.

But a lot of people gloss over their messaging because they don't have any copywriting experience. Well, I've got some good news for you...you don't need to channel your inner Don Draper in order to write great copy.

In this video, I go over some exercises anyone can use in order to create outstanding messaging.

How To Run Facebook Ads Part 1: https://www.youtube.com/watch?v=o7rbvOKjLTI&t 

How To Run Facebook Ads Part 2: https://www.youtube.com/watch?v=PsWOT0Erb08&t 

If you're being forced to work from home due to COVID-19, and you're having trouble adapting to the adjustments, I've got some tips that can help you!

We're going through unprecedented times right now, there's no question about it. But most people aren't taking it seriously enough.

Most people are just focused on the immediate threat of potentially getting ill. Consequently, most people just retreat into distraction and entertainment.

Video streaming & gaming platforms are experiencing record high numbers of users because everyone is choosing to hunker down on the couch all day.

But instead of using this time as a mini-vacation, it should be viewed as an opportunity.

An opportunity to skill up, learn and pursue those goals we've had in the back of our minds for a long time.