By now you've probably seen the warning in your ad account telling you to prepare for the upcoming iOS 14 update.
There's a lot of confusion around what the update is and how it impacts campaigns.
There's also a lot of panic about what this means.
In this video, I go over in extreme detail what is going on and how you can prepare.
Facebook Small Business Post (it's not often I agree with FB on "moral" arguments, but they hit the nail on the head here):
Partner Integrations for Shopify and others for Conversions API:
About Conversion API:
Facebook Dev Post:
Facebook Help iOS Update:
If you'd like to see what is the best way 𝘸𝘦 𝘤𝘢𝘯 𝘸𝘰𝘳𝘬 𝘵𝘰𝘨𝘦𝘵𝘩𝘦𝘳 so you can start getting 𝐧𝐞𝐰 𝐥𝐞𝐚𝐝𝐬 and 𝐬𝐚𝐥𝐞𝐬 from 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬, head on over to this page and fill out the application: